Discover the Future of Maternity & Baby Trends at the CBME 2025 “NEW Pavilion”!
Global new product launches, cutting-edge brands, and Gen G consumer trends — all in one place!
Join us from July 16–18, 2025, at Hall 4.1, NECC Shanghai, the vibrant heart of the CBME expo.
Why You Can’t Miss the NEW Pavilion

Prime Location
Right at the main entrance, sharing the hall with Stroller Zone, International Pavilions & Fashion.Latest Products & Rising Brands
Handpicked new launches and next-gen brands across all categories.Consumer Trends Unlocked
Smart parenting, emotional marketing, and outdoor family gear all in one place.

What’s in the NEW Pavilion?
- CBME VISION Trend Zone: Explore future parenting innovations including smart baby tech, emotional marketing, and family outdoor gear — all spotlighted in immersive, custom-designed exhibits.
- “Market Picks” Product Zone: Discover the hottest products across all categories. CBME-curated booths mean “move in and exhibit” simplicity for brands with new launches after August 2024.
- NEW STAR Program: Exclusive support and recognition for emerging brands under 5 years old.
- Flash Shows & Product Debuts: Eye-catching runway moments and product showcases draw traffic and media buzz.
- Retail Strategy Workshops: Real-world sales techniques from leading distributors and retailers, covering display, customer service, social community building, and more.
- Summits & Forums: Deep-dive industry talks including the 2025 Agent Summit, Pregnancy Conference, and Boutique Maternity Forum — featuring 20+ top-level experts.



Special Events to Drive Buzz


- STAGE – Product Launch Arena
Keynote showcases, concept storytelling, and product demos to spotlight your brand. - Flash Fashion Shows
Invited models + trendsetting styles = instant attention and viral moments. - Retail Power Workshops
Real-world strategies on merchandising, customer service, social engagement, and more. - 2025 Industry Summits
CBME Distributor Summit
CBME Maternity Summit
CBME Premium Babycare Summit
With 20+ cross-industry thought leaders.
- Trend Co-Creation Hub
Jointly curated with top platforms and UGC creators to bring real voices from consumers.
Ready to Explore What’s NEW?

Visitor Registration:
Scan the QR to pre-register — FREE entry + ¥100 gift voucher.Exhibitor Inquiry:
Contact Ms. Huang: +86 189 8949 5661
Email support available via contact form below.
New Brands. New Trends. One Powerful Pavilion.